Multipolls, a fast-growing mobile survey app from Bohemian Research, offers users an easy way to earn rewards through surveys. With strong early traction in Brazil, the company aimed to expand its visibility and install base across other major markets, including the United States, Europe, Latin America, Asia and the Middle East.
The team at Multipolls faced critical challenges scaling their organic visibility globally. These included competitive and highly saturated markets like Brazil and the US, which were key markets to expand into, and low visibility for key search terms, which prevented a steady flow of organic installs.
They partnered with REPLUG to build a consistent, scalable ASO strategy to unlock organic growth globally.