Mobile CRM is a relatively new concept, but it is becoming increasingly important as a tool for marketers, product managers, and developers. That is why we are going to cover the eight CRM best practices to get you started.
“It …
Digital advertising has considerably lowered barriers to entry into app internationalization markets for companies of all sizes.
Global ad platforms, quick smoke tests, and performance-driven Landing Pages—designed to gather learnings—have made internationalization easier than ever before for all kinds of …
Paid user acquisition on the Facebook ads library is not a piece of cake. Many advertisers think that all they need is some budget and a few images, and the game is on. Nothing is more wrong than that thought.…
A user funnel analysis is a method typically used to identify how users interact with our product and understand what steps they take before completing the buying cycle. Then, eventually, assess where and why they drop off the funnel.
At …
The Worldwide Developer Conference is one of those events tech enthusiasts and app developers hardly miss. With tons of news, product releases, and updates, Apple never fails to deliver on the expectations built before the event. Moreover, WWDC21 was as …
Optimizing the textual app metadata becomes more and more critical each year. If you’ve wondered why you need to level up your textual metadata process, we are here to help!
With more than 88 billion apps downloaded in 2021, …
Have you wondered how you manage mobile app advertising in multilingual countries? Today we show you one way to do it through Facebook. Read on!
Have you finally finished your mobile app and are eager to share it with the …
Paid user acquisition is a crucial part of any app growth strategy. So much, so that very few app developers manage to grow exponentially without investing in user acquisition. However, as much as it is important, for many, it can …
Google has recently announced a Policy update to the Google Play Developer guidelines, set to take effect “later this year.”
Google will implement policy changes for character count and promotional language, as well as new recommended guidelines for Store …
The iOS 14 update has been at the top of the mind of many marketers this Summer. At WWDC this year, Apple announced that app developers would need to get explicit user consent on how they collect data and what …