You’ve invested time, money, and energy into building your app — but what happens after the download?
If users aren’t sticking around, your growth is stalling.
Truth is: acquiring users is only half the battle. If they churn after one …
CRM, often seen as a set of tools or platforms, becomes far more powerful when viewed as a comprehensive strategy for building lasting customer relationships.
While paid UA focuses on bringing users to your app, CRM ensures they stay engaged, …
Our sales are low this quarter. Let’s give discounts to customers.
With over ten years in marketing, I’ve often come across this advice in different startups. But here’s the catch: discounts aren’t a magic fix for business growth.
They might …
Use community backing right for a successful marketing strategy.
Table of Contents
Social Proof Isn’t Always Ideal For Engaged Users
Social Proof Shines With New Users
Social Proof Embraces Engaged Users Through Nostalgia
Wrap-Up on Social Proof Clichés
Have you …
In the past years, the topic of Customer Relationship Management has gained more attention for many companies operating in the mobile industry. The primary goal of customer relationship management is to build and maintain lasting relationships with customers.
Given the …
In the vast expanse of today’s business world, where consumer choices abound and market dynamics shift at lightning speed, building a customer-oriented culture has emerged as the key to unlocking unprecedented success.
Gone are the days when companies could rely …
CRM has become a critical aspect of business operations across industries, as it helps companies manage their interactions with customers, leads, and prospects. Artificial intelligence (AI) has revolutionized CRM in recent years, making it more efficient, personalized, and effective.
AI …
CRM (Customer Relationship Management) is a crucial aspect of any business aiming to build and maintain strong customer relationships. The success of a CRM strategy depends on how effective and relevant marketing communications are through several channels, such as email, …
Over the past few years, the CRM Marketing field has significantly transformed. Gone are the days when CRM was just about sending generic newsletters and promotional emails to a mass audience. Today, CRM has become a highly technical field that …
In the last three years, the mobile users’ world has changed. From binge-using apps for every daily task at the outbreak of the pandemic, customers returned to being mindful of their screen time and selective about their shopping choices. At …