With the rise of the mobile market, new related marketing disciplines are born. One of these is certainly App Store Optimization (ASO), quite a niche branch within the app
In a crowded and noisy digital advertising world, grabbing users’ attention in a few seconds is not an easy task. Mobile marketing campaigns are not only about optimizing CTAs
Paid user acquisition on Facebook is not a piece of cake. Many advertisers think that all they need is some budget and a few images and the game is
Although many media outlets report there’s been a decrease in its usage, Facebook is still the number 1 Social Network with the highest number of daily active users (DAU),
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