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mmp

03 Mar

8 Common Mistakes When Marketing Your App (And Why Do You Need an Audit)

  • By Lorenzo Rossi
common mistakes when marketing your app
We’ve been saying that in many circumstances and articles: app marketing is not a piece of cake – it’s never been and will never be. Especially in light of
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30 Jan

What Is an MMP and Why Do Apps Need It? Our 2023 Guide

  • By Jovana Stanković
what is an mmp
To scale a mobile app, you must start making data-driven decisions. And if you’ve wondered what is an MMP and why you need it, we have an in-depth article
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10 Nov

Guide: Settings for Correct Adjust Attribution

  • By Ekin Gür Sönmez
adjust attribution
In this comprehensive marketers guide, we will focus on ensuring proper Adjust attribution setup. As we have previously prepared a guideline for AppsFlyer and covered the
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20 Oct

Mobile Measurement Partners: How to Ensure Correct AppsFlyer Integration

  • By Ekin Gür Sönmez
guide to appsflyer integration
In this detailed guideline for marketers, we will focus on ensuring the correct setup of Mobile Measurement Partner (AppsFlyer) attribution and its connection with the most common Paid UA
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