Similar to SEO, App Store Optimization takes time and effort. As a matter of fact, when it comes to mobile apps, organic growth is hardly achieved overnight. So the
A user funnel analysis is a method typically used to identify how users interact with our product and understand what steps they take before completing the buying cycle. Then,
For the mobile app launch to be successful, you must consider combining ASO and Paid UA activities. With about 6 million mobile applications available in the
Want to know how to successfully scale your app marketing strategy? In this article find the Growth Rocket Model, designed by REPLUG. Mobile app growth is
Paid user acquisition is a crucial part of any app growth strategy. So much, so that very few app developers manage to grow exponentially without investing in user acquisition.
The iOS 14 update has been at the top of the mind of many marketers this Summer. At WWDC this year, Apple announced that app developers would need to