The rise of mobile apps in our modern internet era has revolutionized every aspect of everyday tasks. With plenty of apps available in various app stores, app marketers face intense competition in capturing the attention and loyalty of potential and …
The battle for user attention and downloads is fierce in the ever-expanding universe of mobile apps. Having a stellar app isn’t enough; you need to ensure that it’s discoverable in the crowded digital marketplace.
This is where App Store Optimization …
Similar to SEO, App Store Optimization takes time and effort. As a matter of fact, when it comes to mobile apps, organic growth is hardly achieved overnight. So the answer to the question “how to measure ASO” is simple. It …
The Google Play team has been working on several new, exciting features and bigger changes over the past few years to help app developers and marketers.
The most recent Google Play and Console improvements aim to change how app developers …
App Store Optimization, also known as app SEO (or SEO for mobile apps), is your weapon to avoid becoming lost in this black hole of unknown apps.
Table of Contents
What Is the Importance of ASO?
How Long Does ASO …
The use of different types of metadata in App Store Optimization (ASO) is a key point for the success of your app. Since your organic visibility depends largely on it, it will not only contribute to the overall visibility of …
The Worldwide Developer Conference is one of those events tech enthusiasts and app developers hardly miss. With tons of news, product releases, and updates, Apple never fails to deliver on the expectations built before the event. Moreover, WWDC21 was as …
Optimizing the textual app metadata becomes more and more critical each year. If you’ve wondered why you need to level up your textual metadata process, we are here to help!
With more than 88 billion apps downloaded in 2021, …
For the mobile app launch to be successful, you must consider combining ASO and Paid UA activities.
With about 6 million mobile applications available in the two major Stores, getting users’ attention when launching a new mobile app has become …
Google has recently announced a Policy update to the Google Play Developer guidelines, set to take effect “later this year.”
Google will implement policy changes for character count and promotional language, as well as new recommended guidelines for Store …