Ever wonder why some ads just seem to get you? Like they’ve been tailored with precision, speaking directly to your needs and interests?
The other day, I kept seeing ads for these cool Nike workout shoes on my wishlist. It …
In the heart of Berlin, app marketing experts gathered for an important event.
The Subscription Success Symposium, held on November 21, 2023, presented a unique opportunity for industry professionals to dive deep into the synergy of Paid User Acquisition (UA) …
As TikTok extends its user base, it is no surprise that this growth attracts significant numbers of advertisers. Through the continuous advertising features effort, in July 2021, the platform enabled TikTok Spark Ads property—which lets brands boost posts …
Mobile apps are crucial for businesses aiming to connect with their clients and enhance their market presence. However, the challenge doesn’t end with just creating a mobile app; it extends to effectively marketing it, often requiring the expertise of the …
With countless ads competing for attention on Facebook, choosing the right visual element becomes crucial. Given that Facebook often charges per thousand views, each appearance of your ad carries significant importance. A captivating image or video is key to this.…
With millions of apps available in various app stores, developers and marketers face fierce competition in capturing the attention of potential users. Moreover, such an increase in competition on traditional channels also increases the price. This is where OEM marketing …
Let’s be honest: paid mobile app user acquisition is a mess. And if you don’t agree with this, either you’re lying to yourself, or you’ve been frozen for the past three years and just woke up.
Table of Contents
Mobile …
This article examines the use of fake mobile ads in the app market, where we delve into examples and consequences of these controversial strategies.
Table of contents
1. What Are Fake Ads?
2. Fake Ads Statistics
3. Examples of Fake …
Harnessing both organic and paid channels is pivotal for app marketers aspiring to extend their reach.. That is why we are going to cover the Google UAC topic today.
Table of Contents
What Is App Campaign in Google Ads?
What …
In the world of app development, acquiring users is a top priority. However, achieving this goal isn’t just about attracting any users; it’s about attracting the right users. This article will guide you through the intricate process of user acquisition …